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Business Unplugged™
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

Customers: Dealing with Difficult Customers and Clients

Written By: Carol Roth
Dealing with customers and clients (especially difficult customers and clients!) can be one of the most challenging aspects of the business...

Licenses, Partnerships and Joint Ventures: Terms You Should Know

Written By: Carol Roth
Collaboration has become the new competition and whether you are looking to leverage someone else’s intellectual property or make more use...

How to Write Email Subject Lines and the WTF Case Study

Written By: Carol Roth
As companies struggle to have their messages heard in a crowded marketplace, there is continued pressure to be bold, be clever...

How Do You Find a Literary Agent for Your Book or Book Idea?

Written By: Carol Roth
So, you want to write a book and have “the best idea ever” (it’s always the best idea if it’s yours,...

Motivation: 4 Ways to Motivate Your Employees

Written By: Carol Roth
Now that the excitement from the holiday season has officially died down and that wintery feeling of dreariness has set in,...

Twitter How to: Why I am Not Responding to Your DM (Direct Message) on Twitter

Written By: Carol Roth
Have you sent me or someone else a DM (or perhaps 10) on Twitter and not seen a response?  There seems...

Social Media Needs Strategy: Don’t Let the Tail Wag the Dog

Written By: Carol Roth
From brands big and small, I am consistently seeing social media effortsthat are driven by social media goals. Social media is...

Time Management: How to Spend Your Business Time or Day

Written By: Carol Roth
One of the questions that I get asked on a frequent basis is a variation of “Should I do ‘X’?” where...

Entrepreneurs: The Biggest Challenges Facing Solopreneurs

Written By: Carol Roth
Solopreneurship can be a huge challenge for even the most seasoned entrepreneurs. So, to help you navigate those bumpy solopreneurship waters,...

Business Strategy: Do You Believe in Meritocracies or Bureaucracies?

Written By: Carol Roth
 In a meritocracy, people are rewarded based on their abilities, skills, accomplishments and achievements. In a bureaucracy, regulations and systems rule. ...