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Business Unplugged™
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

Social Media Needs Strategy: Don’t Let the Tail Wag the Dog

Written By: Carol Roth
From brands big and small, I am consistently seeing social media effortsthat are driven by social media goals. Social media is...

Time Management: How to Spend Your Business Time or Day

Written By: Carol Roth
One of the questions that I get asked on a frequent basis is a variation of “Should I do ‘X’?” where...

Entrepreneurs: The Biggest Challenges Facing Solopreneurs

Written By: Carol Roth
Solopreneurship can be a huge challenge for even the most seasoned entrepreneurs. So, to help you navigate those bumpy solopreneurship waters,...

Business Strategy: Do You Believe in Meritocracies or Bureaucracies?

Written By: Carol Roth
 In a meritocracy, people are rewarded based on their abilities, skills, accomplishments and achievements. In a bureaucracy, regulations and systems rule. ...

How to Speak: 5 Ways to Become a Better Speaker

Written By: Carol Roth
Speaking at events is a great way to spread your important messages and cement your status as an expert.  However, being...

Entrepreneurship: 5 Challenges Facing Women Entrepreneurs

Written By: Carol Roth
Entrepreneurship isn’t a walk in the park for anyone and it can be even more challenging if you are of the...

The Customer Relationship: Is Your Business a ‘Nice’, a Need or an Addiction?

Written By: Carol Roth
Businesses are constantly morphing; sometimes because of industry shifts and sometimes because of competitive factors.  So, as you think about your...

On Branding: Is Branding Useless for Service Providers?

Written By: Carol Roth
Logos, color schemes, web layouts.  As small businesses, we spend a lot of money on efforts to create the ultimate brand- ...

Business Competition: Fuel or Distraction?

Written By: Carol Roth
I often see parallels between sports and business.  Let’s take football for example. The player who gets the ball and runs...

Traveling: Great Business Travel Tips

Written By: Carol Roth
For most of us in the business world, business travel is a necessary evil. So, to help you get the most...