Carol Roth is a national media personality, ‘recovering’ investment banker, investor, speaker and author of the New York Times bestselling book, The Entrepreneur Equation. She is currently an on-air contributor for the national cable television station CNBC, the pre-eminent name in business news, and the host and co-producer of The Noon Show, a current events talk show on WGN Radio, one of the top stations in the country. Carol multimedia commentary covers business and the economy, current events, politics and pop culture topics.
Carol has helped her clients complete more than $2 billion in capital raising and M&A transactions. She is a Top 100 Small Business Influencer (2011 &2012) and has her own action figure.
Now that the holiday season has officially started, customers are bombarded with all kinds of businesses vying for their monetary attention. So, how can a business break through the noise to attract customers this holiday season? To help answer this question, I have asked the fabulous Read More
Now is a perfect time to create and implement a strategy for growing your business next year. To kick-start that process, why not grab one of the following free whitepapers and eBooks to help with your social media and marketing strategy for the coming year? All Read More
Are entrepreneurs made or born? It’s a debate that rages on continually, but certainly having an early affinity towards entrepreneurship can be a predictor of entrepreneurial success. Moreover, with technology lowering the entry cost for service businesses in particular, more young people than ever are entering Read More
We all know that get-rich-quick business schemer- or perhaps it’s more of an incessant entrepreneur- frustrated that if they just had _________ (fill in your favorite excuse disguised as a resource, such as money, investors, a celebrity endorsement, a business partnership with Nike) that they would Read More
I have said many times that there is a “Rule of 3” in business: everything takes 3 times longer, is 3 times as costly and is 3 times more difficult than you expect it to be. So, how do you prepare yourself and your business to Read More
The difference between owning a business and having a successful business boils down to one key concept that is so important, I can’t talk about it enough: customer loyalty. It’s not enough to just get someone to walk through your doors or visit your website once; Read More
Here at Business Unplugged, we believe in principles like simplicity and focus. Now, our friend and award-winning author Matt May takes these principles to another level in his new book, The Laws of Subtraction. Here’s a short interview with Matt and as you read it, I Read More
As entrepreneurs and business owners, we’ve all had experiences or made decisions that we regret. But, we can definitely learn from those mistakes and regrets. In that spirit, the CarolRoth.com contributor network of business owners and entrepreneurs have been gracious enough to share their own personal Read More
Whether you are attempting to attract new customers, appease current customers, or perhaps both, you will find yourself evaluating different methods to grow your business. On one side is the model of innovation—pushing out new and exciting features, services and opportunities to satiate the appetite of Read More
Social media is still truly in its infancy, so finding the right way to maximize social media efforts is always a challenge for small businesses. Whether you are questioning whether your social media activities are effective or just concerned about spending too much time on social Read More