Carol Roth Blog
This blog features New York Times Best Selling author Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.
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George Krueger and Mary-Lynn Foster are the co-founders of BIGG Success, your place for entreprenurturing(TM). They also co-host "BIGG Success in a Minute," a syndicated radio show now playing on stations around the United States.

Articles by: George and Mary-Lynn

The Most Positive Word for Entrepreneurs is Negative

We think of ourselves as positive people. We like to share positive messages. However, there’s a paradox we want to share with you. One of the most positive terms in the successful entrepreneur’s tool kit is a negative one. The Point of All Planning It took […] Read More

When the Quit Hits the Plan

History is rife with example of people whose greatest success came after their biggest failure. In Think and Grow Rich, Napoleon Hill tells the story of a young man during the Gold Rush. He went west to find his fortune. He staked a claim and went […] Read More

The Most Critical Component of a Conversation

Start at the beginning. Makes sense, right? Not when it comes to communicating. The most critical part of any conversation takes place before the beginning. Here’s what we mean… [Mary-Lynn] I called Michael, one of our tech people. I started talking about an issue we needed […] Read More

How to Get Off the Revenue Roller Coaster

Too much to do. Too little time. Sound familiar? If so, you’re not alone. Many entrepreneurs often feel this way. Many businesses sell time in one way, shape, or form. It may not be direct. But there is a direct correlation between time invested and units […] Read More

The Easiest Way to Turn Off Customers

It was a Saturday morning. We were on the outskirts of Chicago, driving in for a day of business meetings. Traffic was getting heavier. We turned the radio on to a station that promotes traffic reports every ten minutes. Only they weren’t doing them on this […] Read More

Sell More with the Last Thing You Say to Customers

It costs a lot of money to get a customer to buy from you for the first time. Do you make money on that first transaction? Many businesses don’t. They need to get the customer to come back again. So it’s a mistake to focus all your […] Read More

A Tool More Important than a Business Plan or a Budget

If you’re like us, you’ve heard a lot about the importance of business plans. However, we don’t hear much about a tool that’s even more important – your annual plan. The annual plan brings your business plan to life. The business plan tells you “what.” The […] Read More

2 Critical Questions to Ask Your Customers

We took advantage of the beautiful weather in our area over the weekend. We love to get out of our small city and go for a drive. There’s an outlet mall about thirty minutes from us. So we stopped and shopped! We like to combine work […] Read More

Expose Yourself for Success as an Entrepreneur

We reached our conclusion after reading the transcript of a speech about getting rich. It was delivered by scientist, professor and author Jared Diamond at the Museum of Natural History in New York. He talked about a natural experiment that highlights the cost of isolation. The […] Read More

Everything Is Marketing but Marketing Is Not Everything

Do you sell products or services? Or do you promote a brand? For the most successful small businesses, it’s the latter. They realize that it’s the way to capture mind share with customers and prospects. Everything is marketing If you want to be one of them, […] Read More
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