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Business Unplugged™
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

How to Keep Customers Coming Back

Written By: Catherine Morgan
Carol’s latest post on the MasterCardBiz blog is an important one for small business owners. It includes the best takeaways from...

Tips for Improving Business Productivity

Written By: Carol Roth
Today’s blog post is brought to you by Microsoft*, who has an entire suite of products and tools to make you...

Home Office: The Good, Bad, and How to Prevail Over the Ugly

Written By: Dawn Mentzer
According to the Small Business Administration, more than half of all U.S. small businesses are based in their owners’ homes. If...

Book Publishing: How to Make It to the Big Leagues

Written By: Rich Gallagher
I recently reached a nice milestone as an author: As of this year, I have sold over a million dollars worth...

What Small Business Can Learn from the NFL Draft

Written By: Mark E. Goodman
The NFL draft was in Chicago this past weekend. Commentators were rife with analyses of draft selections. Players were being compared...

The Best-Kept Secret Resource for Small Business – SCORE Mentors!

Written By: Doug Nohe
There is an easily accessible and FREE resource that is available to every aspiring entrepreneur and small business owner. Nationally, SCORE...

Got a Media Mention? Now Do the Important Things.

Written By: Catherine Morgan
It’s easy to think that a media mention or radio/TV interview will boost your business. We imagine that our mention or...

Publish or Perish: Why Video is Crucial to Your Content Strategy

Written By: Lou Bortone
You have no doubt heard the expression “publish or perish” used in academia.  The phrase came from the idea that professors...

The Most Popular Bad Advice About Social Media

Written By: Brad Shorr
These days, it seems like every business wants a seat on the social media bandwagon. Facebook seems to have more users...

Employing Eeyore as Your Advisor: The Upside of an Eternal Pessimist

Written By: Robert Holmes
I loved reading about the adventures of Christopher Robin and his childhood friends in Hundred Acre Wood. It was only recently...