Carol Roth Blog
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

Let’s Start Enchanting Customers Again

What do Cirque du Soleil™, Cracker Jack® and a jack-in-the-box toy have in common?  Their charm is based, not on product, price or solution, but on surprise.  Cirque du Soleil plays to sell-out crowds…over 90 million people have attended one of their shows. Cracker Jack has had […]
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Resource for Payment Processing and Security Information

Understanding and utilizing technology for payment processing and keeping your client’s information secure is part of being a small business owner. It can be a scary part for some entrepreneurs – but it doesn’t have to be. Here at Business Unplugged we strive to give you […]
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Expert Tips for Promoting a New Product or Service

So, you’ve got a great new product or service offering at your business…now, what? What’s the best way to get the word out and drive attention and buzz your way? Well, we have asked our contributor network of business owners, experts, advisors and entrepreneurs to […]
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Why You Should Succeed at Failure

Failure just doesn’t feel good. When you fail, do you feel encouraged? Hopeful? Inspired? Umm, no. I must confess I’ve always detested the word failure, but have recently decided to reconsider this. A story for you: Several years ago I became bored at work; I knew […]
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Pros and Cons of Starting a Small Business after Age 40

Having just hit the grand milestone of turning 50, I’ve thought a lot about where I’ve been and where I’m going professionally. For nearly 20 years, I worked in a corporate atmosphere, and I recall the exhilaration, the excitement, the fear, and the uncertainty when I […]
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What’s in a Name? Everything!

Whether you are starting a new business or rolling out a new product or service, one of the most important – but challenging – tasks you will face is deciding on a new name. But what do you need to think about as you are considering […]
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How to Make Money Even If You Suck

I am going to try to give some business owners the benefit of the doubt. Maybe they don’t actually know they suck? Maybe they have skills from some time past and haven’t kept up with changes in technology? Maybe it’s a matter of perspective and experience? […]
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The Strengths of Millennial, Gen X, Gen Y & Boomer Entrepreneurs

According to recent research by Bank of America, Millennials describe themselves as “confident” and “creative,” while Boomers and Gen-Xers call themselves “hardworking” and “dedicated.”  But one thing that each generation has in common with the other generations is a commitment to entrepreneurship. So, what advantages and […]
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3 Tips to Prevent Business Regret

When I talk to entrepreneurs and business owners, a common theme that I frequently hear about is their business regrets- what they wish that they had known when they started their business. Hindsight is definitely 20/20, but that doesn’t mean that you can’t learn from someone […]
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Five Time-Saving Shortcuts for Creating Kick-Butt Videos

I talk to scores of well-intentioned entrepreneurs who realize they should definitely be doing more marketing videos for their businesses but, as the saying goes, the path to Hell is paved with good intentions. Intending to produce more business videos and actually creating those videos is […]
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