Carol Roth Blog
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.
 

To Make Great Online Videos, Watch More Television

It wasn’t so long ago that the big TV networks pretty much controlled the media, but the Internet has totally leveled the playing field.  With free tools and resources like YouTube and Google Hangouts, small businesses can get in the game just like the big boys.  Read More

Tradition Can Trump Change

On a recent visit to Tennessee (where I went to college back in the 1970’s), I was struck by the power (at times) of NOT changing. We are told that businesses need to be open to innovation, and that is true: some sectors, like technology, demand Read More

Advice for Entrepreneurs Starting New Businesses

March is National Start a Business Month and so my client Regus wanted to help small businesses by curating some of the best tips for entrepreneurs related to starting a business. With that in mind, we reached out to the CarolRoth.com contributor network of business owners, Read More

BCBG Strategy

There’s a fine balance between keeping things fresh, but not changing things too much to lose the interest of your loyal customers. I think that the BCBG brand does it brilliantly. Most fashion brands change frequently to keep up with trends.  However, BCBG also has a Read More

Two Business Types: Now and Later

There are two types of businesses: now and later. If you fall in the former, customers expect you to deliver your product or service immediately. If you fall in the latter, well, customers don’t mind if what you offer comes later. When we go to a Read More

Small Biz Reboot: Back to the Barre

I know I am not the only one who started 2014 with sky-high hopes and a fantabulous marketing plan. January was great, my practice was full, and I was on the right track executing on my New Year’s Verbs. Then one day I woke up and Read More

Feel the Fear and Do It Anyway? Not so Fast.

Have you ever heard slogans like these? “Freedom lies on the other side of fear” “Success lies outside your comfort zone” “Feel the fear and do it anyway” Well then, I’ve got a new slogan for you. Try this one on for size: “Doing something that Read More

How to Build Your Database, Maximize LinkedIn & More

We are always so busy working in the day-to-day of our business that we forget to take a step back and strategize.  Below are a few resources that won’t use up all of your time, but will arm you with some new knowledge and ideas to Read More

Sales: What Goes Wrong and How to Fix It

Building and managing a productive sales team—any team!—is a full time job, and quite often I’ve seen  things go very wrong, so here are a few rules for solving common sales management problems, which also can be extrapolated for your employee population in general. Rule #1:  Read More

A Trick for More Stable Cash Flow

It turns out we haven’t evolved much after all. Research shows we view risk much like our pre-historic ancestors. We analyze it two ways – logically and emotionally. Most of the time, we instantly use the second way – our feelings. It’s just how our brain Read More
 
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