Archive for December, 2009

Minimizing Unnecessary Email Responses

Saving our most precious resource- time- by eliminating unnecessary email responses

One of the biggest time-wasters in our modern lives is email.  Many life-design and time management gurus have tips about when to check email, how to process it and other ways to cut down time.  The issue that wastes lots of my time: unnecessary email responses.

I put a call out to a variety of communication experts regarding thoughts to cut down the non-useful niceties after an exchange, illustrated in this email chain:

Colleague: I will send those over Tuesday.
You: Great, thanks.  Have a nice weekend.
Colleague:  Thanks, you too.  And Happy Holidays.
You: You too.

This chain generated three useless emails- that compounded by a factor of multiple times a day every day- waste a lot of time per year. 

My original proposal was to evaluate a series of symbols or acronyms to denote in a polite way that the email exchange has ended and no further correspondence is required (Abby Marks Beale has told me these are referred to as tags).  This would be similar to the way ### is used to denote the end of a press release or RSVP tells you a response is needed.  I originally suggested:

NNTR  (No Need To Respond): To say something and politely note that no further correspondence on the topic is required
ORI (Only Respond if Issue):  To confirm information and politely note that a response is only required if there is a problem
NWT (Noted With Thanks): To confirm that you have received the information and that no further correspondence is required

In my above example chain, the potential tags would be used by the last person saying something useful, so the email could end:

“I will send those over Tuesday. ORI” or “I will send those over Tuesday. NNTR”

Or at worst, you would respond “NWT” because sometimes you need to acknowledge a response or it will create a follow-up “did you get this” email.

These experts had a lot of fantastic things to say about managing email and I wish I could everything, but for brevity, we will just focus on the specific query.  Randy Dean, email sanity expert and author of the best-selling book Taming the Email Beast, said he speaks on this exact topic and uses NRN (no response necessary) as an ender.  I say even better (NNTR is too clunky)!  Randy also gave the thumbs up on the ORI and NWT acronyms and also added that if you can, try to get the response in the subject like to use EOM (end of message) so the person doesn’t even need to open the email.

Professional etiquette expert Arden Clise of Clise Ettiquette concurred with Randy, using NRN and EOM.  She also added that you could put ORI or NWT in the subject line as well.  Marlene Caroselli also just puts thanks in the subject line when possible as does Stacy Robin of the Degania Group.  Abby Marks Beale also suggested putting the tags in between the less than and greater than signs to clearly denote them (e.g.< NRN >) but warned that people responding to messages without changing tags in the subject line can create a lot of confusion.

On the flipside, Crystal Kendrick, President of the Voice of Your Customer expressed concerns about the professional community adopting acronyms and suggested the use of full and formal language instead as a transition to acronyms. Phil Stella of Effective Training & Communication, Inc. also prefers the spelled out versions, thinking that the acronyms are a bit too cutesy for work.  Life Coach and Presenter Jeff Deutsch of A SPLINT also reinforced that sometimes that nicities add character (which I agree with, they can be used in conjunction with the tags).  He also sagely pointed out that no set of tags will reverse time wasting from not carefully reading each email you get. As he said, “missed parts of earlier emails necessitate do-overs”.

Thursday Bram, who is also a fan of NRN and EOM and has been using those tags successfully for a while wondered how to get people to understand and adopt them.  Since lifestyle and etiquette expert Sandra Lamb told me that she has found the only solution is to impose strict rules in each email, I have decided to follow that counsel.  I am going with Jan Wencel of Life Contained’s suggestion to use the tags with the explanation (i.e. NRN- No Response Necessary) until people get used to them.  

Another great alternative is Margaret McDonald of Smart People Communications’ suggestion to use a key in the email signature (like is frequently done with the “don’t print this email/save the trees” signatures that have become prevalent over the last year), such as:

—————————————
In an effort to save our most precious resource, time, I use the following acronyms.  Please consider adopting them and sharing them with your friends and colleagues:

NRN  (No Response Needed)
ORI (Only Respond if Issue)
NWT (Noted With Thanks)
—————————————–

Certainly, using the full-language version works too and is a good interim solution.  Any solution that works for the parties involved is a step in the right direction and hopefully over time a standard will fall into place.

What are your thoughts on the subject?  Will you join in?  Do you have better suggestions?  Please comment to share your thoughts.

Wednesday, December 16th, 2009
Posted in Random Musings | 3 Comments »

Why Really Smart People Make Lousy Entrepreneurs

In the context of entrepreneurism, sometimes smarter isn’t better

Sometimes ignorance really is bliss, especially when you think about starting an running a business.  I have been surrounded by Ivy League graduates, Mensa members and other ridiculously smart people for most of my life and they usually aren’t the best entrepreneurs.  Here are some reasons why:

The Golden Handcuffs Issue: Really smart people often have a lot of really lucractive career options available to them.  So, in terms of a new business, the risk / reward ratio is sometimes way out of whack.  To put it simply, if you earn $40,000 a year, a 50% increase (or $60,000 per year from a business) is more achieveable than if you are seeking a 50% increase on a $300,000 a year salary.  The higher the opportunity costs, the more you have to make to justify the risk.

They are Missing the Scrappiness Gene:  Ok, it might not be genetic, but those without a good fall back position (I can always go back to being a lawyer/consultant/VP) often hustle to find a way to make something work.  Those with a cushy  Plan B often don’t work hard, smart or creatively enough to ensure that the business succeeds.  

Overcomplication:  The smartest people often like to complicate matters (I have been guilty of this quite often).  There is a reason the phrase says “Keep it simple, stupid”.   Strong, scalable businesses are usually those that can be simplified, not those that are complicated.

Ego Factor: Smart people often have big egos.  They are unwilling to do things that help ensure their success because they have an MBA or a high IQ.  They think that just because they know about something they can run a business doing that same thing or may be unwilling to take a low-level job as a trial to gain experience, two issues that can torpedo their entrepreneurial efforts.

Now there are plenty of smart entrepreneurs and smart folks often have capital and connections.  But being street smart and scrappy may help you overcome some of the typical smart-people stumbling blocks.

Wednesday, December 9th, 2009
Posted in Business Strategy | 1 Comment »

Guest Blog: Making It Happen by Chip Bell and John R. Patterson

With all the holiday shopping I have been doing I have been on quite the customer service kick.  So I have invited back customer service experts Chip Bell and John R. Patterson, authors of Take Their Breath Away: How Imaginative Service Creates Devoted Customers.  Here’s their take on making it happen…

Three turtles sat on a log in the edge of the swamp.  One decided to jump in.  How many are now on the log?  Nope, there are still three.  Deciding and doing is not the same thing.   Until you execute, all decisions are just plain old intentions.   Execution—putting skin in the game–is the true test of commitment.  “I believe, I support, I approve” are all just weasel words unless they are coupled with visible demonstration.

Working with senior leaders in major organizations who struggle with the arduous journey of becoming more customer-centric, we are frequently reminded of what our mothers told us about “the road to hell.”  Creating a great, compelling service vision is important.  Crafting clear, customer-focused service standards and norms are vital.  Selecting people with a service attitude is major.  Training people in how to deliver great service (or how to effectively lead those who serve) is crucial.  Determining the metrics and indicators of great service is imperative.  But, in the end, all the planning and preparing is “just getting ready to.” 

People judge your position by the one you take, not by the one you propose.  Are you delivering or just intending?  Get off the log!

CR: This applies to every aspect of business, so take this advice and get moving!

You can follow Chip and John at their Imaginative Service Blog here.  A big thanks to both of them for this follow-up blog. 

Monday, December 7th, 2009
Posted in Business Strategy, Customer Service | No Comments »