So when the going gets tough – and it will – you can either step up or fold under the pressure. There’s no shame in taking a shot, giving your all, and realizing that it’s not going to happen. Not everyone is cut out to be an entrepreneur.
What really gets my goat is not the entrepreneur who does his or her best before calling it quits, but the “wantrepreneurs” who are all talk and no action. (Or if I was from Texas, the expression would be all hat and no cattle!)
By any name, wantrepreneurs are the wannabes, the wafflers and the whiners. They’re the prognosticators who love to preach, but won’t practice. Wantrepreneurs play the blame game and are quick to point to all the external reasons why their business isn’t working. Excuses often take the place of execution.
We all come across wantrepreneurs from time to time, but as a video marketing coach, I feel as though I cross paths with wannabes all too often.
These wantrepreneurs say they want to grow their business, but then don’t invest in their business. They boldly announce that they want to use video as a marketing tool, but they wait for that “perfect hair” day that never seems to arrive. They claim they want help from a coach or consultant, but they need to get just one more client before they can afford to hire you. (Chicken and egg, anyone?)
The truth is that wantrepreneurs are simply afraid: Afraid of commitment; afraid of investing in their business; afraid to make the wrong decision; afraid of what other people might think; and just plain afraid they’ll screw up.
I get that. We’ve all been there. But you don’t have to stay there! That’s when you’ve got to pull out the old expression, “feel the fear and do it anyway.”
If you think you may have “wannabe” tendencies, here is my unsolicited advice for the stuck, the scared and the snail-like:
So suck it up buttercup, and go from wannabe to the real deal. Wanting is a dream. Doing gets it done.