That usually happens when your muscle memory has taken over, driving you to the office, your children’s school, or some other route that you take all the time. Then, something breaks the spell, like a bicycle crossing your path or another car honking (hopefully not with a three-finger salute included).
This same type of lulling can happen to your social media strategy. A tweet here, a blog post there, pumped out during your second cup of coffee is not going to cut the muster in the long term. It’s going to soak up precious time that you don’t have and might lead to a crash if you’re not careful.
Bust out different muscles
I walk five miles almost every morning. Sounds pretty good, right? But I can’t even keep my “Spin Gym” going for 5 minutes! Leg muscles – check. Arm muscles – missing in action. That’s why I’ve decided to try a mini-triathlon. It’ll kick all kinds of different muscles into gear. You can do the same thing with social media…
5 key ideas to slap you upside the head and break your social media rut
Doing something different generates interest. It might shake your readers up and get their attention. It might even inspire you to stretch your creativity muscles. Who knows what new ideas you might come up with!
What repetitive or non-productive social junk are you doing every day like a zombie? Does this get your creative juices flowing to try something new? Tell us what you’ve decided to try today.