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Business Unplugged™
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

Guest Blogger Extravaganza – Week Two Recap

Written By: Catherine Morgan | No Comments

No doubt we kicked it up a notch this week!

On Monday we started out with Six Steps to Creating a Referral-Based Business by Sydni Craig-Hart, and the comments and social sharing on this post have been fantastic. We all know that referrals are the easiest way to get new clients, and Sydni shares a great system for generating a continuous stream of referrals.

On Tuesday Lou Bortone’s excellent snarkery, combined with strong content, can only be matched by Carol herself. In Branding: Stamp Out AOBD for Good! Lou gives a little “spinach in your teeth” advice about branding. You might not even know that you have a bad case of Ambiguous Online Brand Disease. We need to stamp that out today – so read this post now.

Do you know some business owners who are too smart for their own good? On Wednesday Brad Shorr called them out in Business Strategy: Geniuses Are Idiots. He makes a compelling case for keeping some folks with street smarts around you.

You might know Elizabeth Marshall as the coach who helped Carol launch her book, The Entrepreneur Equation. On Thursday in How to Build Relationships That Lead to Meaning, Impact and Results for Your Message + Work, Elizabeth shared some of her best advice about building rapport with people who can help you to spread your message. 

We have some excellent posts scheduled for next week as well. I hope you will join us. And please tell your colleagues about the guest blogger event on Business Unplugged™. This month we are featuring people you know – as well as people you need to know.

We always strive to give you the information you need to run a successful business.

Article written by
Catherine Morgan is the editor of Business Unplugged ™ and the founder of Point A to Point B Transitions Inc., a virtual provider of coaching services to individuals who are in business or career transition. Catherine is the author of the eBook Re-Launch You: Discovering Your Point B and Embracing Possibility. An experienced independent consultant who was employed by three of the former Big Five consulting firms, Catherine combines job search strategy development with accountability coaching. Catherine speaks frequently on topics related to career transition, small business, productivity, and entrepreneurship. She doesn’t take herself seriously, but takes her subject matter very seriously.