Remember that commercial from the 70s- I’m not a doctor, but I play one on TV– well, I kind of feel like that when it comes to blogging. I have recently been asked to participate as a featured blogger/member of the press for the prestigious World Business Forum in New York City. Many major business and other media news outlets have asked me to guest blog for them, blog part time for them and give them content.
And this confuses me on some level, because in my mind, I am not a “blogger”.
Now technically, I suppose I am a “blogger”. What leads me to that conclusion is:
– I have a blog, which has been up for just over a year
– I post to it consistently (around four times a week)
– People read it, tweet it, “Like” it and comment to it
– It’s been recognized by other media with some pretty substantial accolades
– And I have “blogged” for other outlets
But, at the same time, I don’t consider myself a “blogger”, because:
– Blogging is not how I spend most of my time
– In fact, blogging is ancillary to most of my work activities
– Blogging is not how I make my living, nor do I anticipate it will ever be how I make any substantial part of my living (although, let’s call it like it is, most bloggers don’t make much of anything from their blogs…)
The reality is that I blog, do videos, speak, write and create content in whatever form as a way to spread a message to the small business owners and aspiring entrepreneurs that need it, as well as a way to enhance my brand. In a way, it is a hybrid of marketing, credibility building and giving back, all rolled into one. Does the fact that it is a cost center (in terms of time, opportunity costs and paying my proofreader, etc.) instead of a revenue center make me less inclined to take on that title? Or perhaps, I just don’t like to be put in a box?
Whatever it is, for the time being, I will stick with saying that I am not a blogger, but I play one on the Internet.