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Business Unplugged™
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

Why You Need to Kill the Word “Try”

Written By: Carol Roth | No Comments

I keep meeting a lot of people, business owners included, who “try”. As Yoda says, “Do or Do not, there is no try.”

When you tell someone, let’s try to get together, you might as well be saying, “If I have nothing better to do, maybe I will grace you with my presence”.  Obviously, sometimes things come up and you need to change plans, but if you want to do something, prioritize it, put it down on the calendar and make it happen.

The same thing with other aspects of business, “try” is an easy way to weasel out of doing more or giving 100%.  When you put the try mindset on, your “try” gives you permission to give-up.

Until you go to the lengths where not a single stone has been left unturned or, at least, you reach a point of true diminishing returns, you really haven’t tried anyways.

So, banish the word “try” from your vocabulary.  Set concrete goals and plans with specific timeframes around them. Put tasks on your calendar.  Replace the phrase “I’ll try” with “I will”.  You’ll be amazed at how much more you can make happen when you intend to do something instead of try to do something.

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Carol Roth is a national media personality, ‘recovering’ investment banker, investor, speaker and author of the New York Times bestselling book, The Entrepreneur Equation. She is a judge on the Mark Burnett (Shark Tank, The Voice, Survivor, The Apprentice) produced technology competition series, America's Greatest Makers, airing on TBS and Host of Microsoft's Office Small Business Academy show. Previously, Carol was the host and co-producer of The Noon Show, a current events talk show on WGN Radio, one of the top stations in the country, and a contributor to CNBC, as well as a frequent guest on Fox News, CNN, Fox Business and other stations. Carol's multimedia commentary covers business and the economy, current events, politics and pop culture topics. Carol has helped her clients complete more than $2 billion in capital raising and M&A transactions. She is a Top 100 Small Business Influencer (2011-2015) and has her own action figure. Twitter: @CarolJSRoth