Ask any entrepreneur what their main goal is and you can be sure that increasing income is at the top of the list. Let’s face it. There will always be bills to pay, saving accounts to pad, vacations to plan – you name it – and just about all of it requires money.
So what’s a busy entrepreneur to do? You do what most small business owners do. You work harder. You raise your fees, repackage your services, work more hours to bring on more clients – and find yourself overwhelmed and still underpaid.
I’ll let you in on a little secret. There is a much simpler way to increase your income. It has far less to do with working harder and everything to do with being smarter about how you spend your time.
Remember that old saying, “Time is money?” Well, it’s true. It is imperative for you to practice spending that limited amount of time you have each day performing the best activities that will give you the results you desire – in the shortest amount of time – and with the least amount of effort.
Here are just a few ways you can use your time more effectively, so that you can increase your income faster and with less stress:
Here’s what I suggest you to do this week. Sit down and take a good look at your goals. Evaluate the way you use your time. Do your activities support your goals? How can you make time work in your favor instead of against you?
Decide what you want most and then find the path that will get you there in the shortest amount of time and with the least amount of effort. Not only will you increase your income, but you will have more energy and the sanity to appreciate it.
Your Action Plan For This Week:
1. Narrow your focus. Make a list of your biggest time wasters. Choose one for now and eliminate it. Just stop doing it.
2. Make a list of your marketing strategies. What’s working well? What is not working for you? Choose one strategy that works well and use it to replace that time waster you just eliminated.
3. Set up your marketing system(s), which will ultimately save you time and money.
4. Dedicate the first hour of each morning to one task until it is complete. Then move on to another important task.
5. At the end of the week, evaluate your progress. Make a list of what worked and what you still need to work on. Plan specific activities for the upcoming weeks. Celebrate your success!