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Business Unplugged™
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

What Tango Dancing Taught Me About Small Business

Written By: Catherine Morgan
I caught the tango dancing bug years ago in Chicago. Every night, there are several places that you...

Forget Demographics, Focus on Verbographics

Written By: Carol Roth
Are you trying to figure out what your customer wants?  Well, some fancy marketing person may try to...

5 Ways to Maximize Your Selling Price

Written By: Brad Shorr
The biggest obstacle to making money is fear. When it comes to pricing, most sellers go in low....

Mob Rules: Leadership Lessons From The Mafia

Written By: Lou Bortone
“I’m gonna make him an offer he can’t refuse.”  That one line from The Godfather is arguably the...

Wireless Payments are the Wave of the Future

Written By: Suzy Bekiroglu
Small business owners have enough to deal with in their retail sales operations than to be an expert...

Sales Strategy Lessons in Penn Station

Written By: Seth Sklar
Recently, I was waiting in Penn Station during rush hour for my nightly train home, when I witnessed...

Are You Too “Plugged In”?

Written By: Margie Clayman
From eighth grade until about a year ago, I had an alarm clock, the same alarm clock, sitting...

The Best Interview Questions to Ask a Prospective Hire

Written By: Carol Roth
Interviewing a new employee is sort of like a first date. Everyone tries to put their best foot...

Your PR Person Sucks

Written By: Carol Roth
PR is helpful in creating exposure for you, your business and/or your products and services. I have been...

Benefiting from Other Businesses’ Misfortunes

Written By: Carol Roth
The economy has been tough for a while and many businesses have been struggling, put out of business...