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Business Unplugged™
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

Small Business Selling in 2021

Written By: Catherine Morgan | Comments Off on Small Business Selling in 2021

As we start the New Year, small business owners are focused on planning and selling.

How has small business selling changed, and how can business owners make more sales this year?

I’m so glad you asked!

That is exactly what Tony Catalano and I talk to sales expert David J.P. Fisher of RockStar Consulting about in Episode 2 of the New Labor Discussions series.

We talk about why your network sucks and what you can do about it. (D. wrote a great book about this.)

We talk about building real relationships with prospects who become great clients.

We talk about using LinkedIn the right way to source and maintain connections.

We talk about how existing relationships can be maintained with social media and video calls, and how online relationships deepen when you meet IRL.

We talk about the fact that prospects are doing way more research on you and your business before you even know they’re interested.

I know you’ll get a ton of value from this video.

Article written by
Catherine Morgan is the founder of Point A to Point B Transitions Inc., a virtual provider of coaching services to individuals who are in business or career transition. She specializes in helping entrepreneurs transition to corporate jobs they love. Catherine is the author of the eBook Re-Launch You: Discovering Your Point B and Embracing Possibility. An experienced independent consultant who was employed by three of the former Big Five consulting firms, Catherine speaks frequently on topics related to career transition, small business, productivity, and mental health. She doesn’t take herself seriously, but takes her subject matter very seriously.