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How to Humanize Any Product (Even Tech)

Main Street vs. Wall Street and Market Terms Explained

Aging and Working: We Need to Stop the Nonsense

Positive Mindset Tips for Small Business

Do You Know What Game You’re Playing?

Compelling Copy Is a Love Letter 

Light, Mic – Now What?

People + Process + Purpose = Profit

Case Study: Social Media Campaign Using a Persona

Boot Camp Bludgeoning – Can We Stop Now?
LATEST POSTS
Business Unplugged™
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

The Four-Letter Word Killing Small Businesses Today

Written By: Carol Roth
There’s a four-letter word killing small businesses in America today: S-A-L-E.