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About Carol
Biography
The Carol Roth Glossary
Spinach In Your Teeth®
Contact
Blog
Hire Carol
Business Strategy
Speaking / Workshops
Endorsements
Content Creation/Syndication
Press
Video
Book
CONTACT
Marketing Essentials for Small Business with Susan Tyson
It Is Time to Get Rid of FOBO!
Small Business Selling in 2021
2021 New Year’s Small Business Resolutions
Happy Holidays 2020
3 Marketing Metrics Your Small Business Should Be Tracking
The 5 Key Design Assets for Marketing
Virtual Coaching on Pushing Through
Anatomy of a Strategy with Tony Catalano
5 Email Marketing Mistakes Small Businesses Make and How to Fix Them
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Business Unplugged™
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.
How to Use Free as a Business Strategy
Written By: Carol Roth
...as business owners, there are times when free makes sense and then there’s “nobody buys the cow if...
SPIYT: Q&A-Selling Wholesale vs. Selling Retail
Written By: Carol Roth
Jason wants to know if he should sell his leather goods to retailers or build his own customer...
70 Unique Strategies to Land New Customers/Clients
Written By: Carol Roth
A business is nothing without customers. But with the tough economy and so much competition, landing new customers...
What You Can Learn From McDonald’s CEO (Even When His Brand Ambassador is a Clown)
Written By: Carol Roth
Every company will have its critics. But as long as you are listening to what your target...
How Adaptable Is Your Business?
Written By: Carol Roth
Can you adapt your product, service, marketing and/or business model to meet customer needs? Times change, people change...
If You Have Nothing Valuable To Say, Don’t Say Anything
Written By: Carol Roth
There may be no stupid questions (debatable), but there are clearly stupid answers. If you aren’t adding value...
Unsolicited Business Advice: Toys R Us (Follow-Up)
Written By: Carol Roth
Creating a solution to the wrong problem? Today I was surprised to read that Toys R Us is...
Unsolicited Business Advice: Neiman Marcus
Written By: Carol Roth
Neiman Marcus is an upscale brand. I am not an avid Neiman Marcus customer and do not...
Unsolicited Business Advice: Toys R Us
Written By: Carol Roth
Redefining your mission when the old one isn’t working When I was growing up in the 1970s, Toys...
Unsolicited Business Advice: The Cheesecake Factory
Written By: Carol Roth
The simple fix for declining guest traffic Disclaimer: I have previously had a client relationship with The Cheesecake...
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