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Business Unplugged™
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

I Raised $30 Million and All I Got Was This Lousy Deal Toy…

Written By: Carol Roth | Comments Off on I Raised $30 Million and All I Got Was This Lousy Deal Toy…

When an investment banker helps a client with a corporate finance transaction (like raising capital, selling a business, etc.), we often commemorate the transaction with something called a “tombstone” or a “deal toy”. These range from boring lucite squares with the specs of the transaction to very clever pieces that reflect the business or their products. 

I thought I would share some of my favorite deal toys from over the years (with the exception of Einstein’s Bagels, I helped conceptually design all of these, which are each about 5-6″ tall):

Pizza delivery bag with “stack” of pizzas for the IPO of Papa John’s largest franchisee

Cooker restaurant rendering for a follow-on public equity raise for Cooker


Bagel to-go box for Einstein/Noah Bagel Co’s follow-on equity capital raise


Pool table for Total Entertainment Restaurant Corp’s (Bailey’s and Fox & Hound) IPO


Vanity mirror for the M&A sale of Jerdon to Focus Products


Foodservice scale for the M&A sale of Pelouze to Newell-Rubbermaid


I have shelves filled with these, so I would be happy to share others, but these were my personal favorites of the bunch.

Article written by
Carol Roth is a national media personality, ‘recovering’ investment banker, investor, speaker and author of the New York Times bestselling book, The Entrepreneur Equation. She is a judge on the Mark Burnett (Shark Tank, The Voice, Survivor, The Apprentice) produced technology competition series, America's Greatest Makers, airing on TBS and Host of Microsoft's Office Small Business Academy show. Previously, Carol was the host and co-producer of The Noon Show, a current events talk show on WGN Radio, one of the top stations in the country, and a contributor to CNBC, as well as a frequent guest on Fox News, CNN, Fox Business and other stations. Carol's multimedia commentary covers business and the economy, current events, politics and pop culture topics. Carol has helped her clients complete more than $2 billion in capital raising and M&A transactions. She is a Top 100 Small Business Influencer (2011-2015) and has her own action figure. Twitter: @CarolJSRoth