Carol Roth Blog
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

How to Get Clients to Pay You NOW

There are few things worse as a small business owner than having a client owe you money. It’s stressful. And it can cause some real problems for your business if you were counting on that money to pay someone else. Carol’s latest post on MasterCard Biz […]
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How to Exterminate Business Pests

If your business has achieved any level of success, you have probably encountered some type of business pest. Business pests can vary from rats and snakes to roaches- you know- that disgruntled customer that just won’t accept any type of solution, a jealous competitor trying to […]
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You Can Plan, But You Can’t Plan for Everything

Sometimes you see people and you think to yourself that they have the perfect life – looks, money, fame, etc. But here’s what I know: Everyone has been through something really terrible. As perfect as things look on the outside, everyone has had challenges – and […]
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Managing: What Style Should You Use?

When I am coaching professionals in transition, one of the first things I ask them is if they like managing people, or prefer to be an individual contributor. People often have a strong preference. No doubt, management strategies have evolved over the years. And in a small […]
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Being an Entrepreneur Isn’t the Only Way

Six years into my business, I could sell you either way on being an entrepreneur or a corporate employee. In fact, I have been working with several long-time entrepreneurs who for various reasons are trying to get corporate jobs. (If this is you, you might want […]
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How to Build a Compelling Brand for Your Small Business

Most small business owners understand the concept of branding. However, they might assume that it’s something that only big companies with massive budgets do. Small business owners often find themselves too busy with the day-to-day running of their businesses to think about branding. But they would […]
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The 20% Rule

Nearly a decade ago, I did something a little crazy. I went back to graduate school in my 50s to study to become a psychotherapist. It was something I wanted to do all my life, but had pushed aside decades ago in favor of a more […]
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80+ Ways to Amp Up Your Small Business Marketing Materials

Marketing is absolutely essential for getting the word out about your business. But, with consumers that are constantly bombarded with marketing, how do you make your fliers, advertisements (online or otherwise), social media posts and other marketing efforts stand-out from the crowd? Well, we have asked […]
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Does Your “Where” Matter?

If you’re going to manufacture a product, one of the questions you will need to think about is where you want to manufacture it. There are pros and cons to all of your options. If you want to manufacture your product in the United States, you […]
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Why Settle for Ordinary When You Can Get Extraordinary?

Why settle for ordinary when you can get extraordinary? You may think this question is rather silly. Every business would like to be viewed as being different. Anyone would want to be viewed as special, as opposed to mundane. But this is not always the way things go! […]
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