Carol Roth Blog
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

Don’t Let Pricing Become a Pitfall

Many small business owners and solopreneurs (especially those in professional services) have trouble figuring out how much to charge their clients. It’s brain – and nerve – wracking, particularly when you’re starting out in business. Pricing mistakes can trip up the most talented and skilled small Read More

A Candid Letter to Future Entrepreneurs

I lost a friend in 2011. It happened while I was on a hiatus from the life I had built for 18 years in Milwaukee, Wisconsin. The year I temporarily moved away to write a book. The year I stopped making coaching a hobby. It was Read More

3 Ways to Connect with New Customers

So, you’ve started a business- your website has launched, your products and services are ready to go and the sign in your window now reads “OPEN”. But after you’ve done all of the legwork to get your business up and running, how do you find the Read More

Gone Fishing – Memorial Day 2014

Here at Business Unplugged we are going to…wait for it…unplug. And please make sure you do too – at least for a little while. It is so important to take time away from your business and recharge. We’ll be back on Wednesday, May 28. Read More

The One-Word Secret to Small Business Success

Pick up a book on how to succeed in small business. Any book. You will find all sorts of advice on how to write a business plan, advertise, hire your first employees, and fill out your taxes. Most, however, will cough and sputter when they get Read More

Serving Two Masters: Interview with Andy Crestodina

It’s a balancing act to own a business. In many way, you’re serving two masters: the clients and your business. More often than not, clients get the bulk of our attention, but it comes at a cost, and it’s one that adds up over time. Every Read More

5 Branding Insights for Your Start-up Business

For many start-ups, branding is a vaguely understood concept that gets lost in the shuffle among the many concrete tasks that go into a business launch. However, without strong branding, start-ups have a tough time advancing to the next stage of business development. Here, then, are Read More

How Do You Lead?

I am very picky about my recommendations, but there’s nobody whose work I recommend more highly than Les McKeown, consultant and entrepreneur extraordinaire and bestselling author.  His latest book – Do Lead – launches on Thursday this week and it has really compelling insights about how Read More

Don’t Get Hooked on the Silent Killer

A person can become addicted to a number of things, from drugs and alcohol to sex and gambling. Any of them can destroy your life. People will witness the damage being done, right before their eyes. If you’re lucky, they care for you enough to confront Read More

5 Easy Ways to Create Great Video Even On Bad Hair Days

Online video has become powerful marketing tool, but there are some days when the traditional “talking head” video just won’t cut it. Maybe you took a red-eye last night and you look like something the cat dragged in, or maybe you’re just having an epic bad Read More
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