I make people think. I make them laugh. I make them money.

The Proper Role of AI for Thought Leadership Creation

AI definitely has a place for content creation, but where does it fit in for thought leadership creation? These are two different things. I loved this post, “AI for Thought Leadership: 5 Prompts That Get You Halfway There,” by my good friend, Andy Crestodina, Co-Founder and CMO of Orbit Media.  I like Andy’s even-handed evaluations […]

Constraints for Small Business Growth and Mid-Year Adjustments (Part 2) 

In Part 1, we talked about strategic planning, leadership, financial issues, marketing, and client retention as potential constraints on your small business’s growth. In this post, we’ll identify some other places where your small business might be getting stuck.  Failure to adjust to changing markets What got you here may not get you there, meaning […]

Constraints for Small Business Growth and Mid-Year Adjustments (Part 1) 

Are you looking at the calendar and wondering how half of the year has flown by? Maybe you’re considering how you are going to make up for a slow quarter? I think many small business owners are because, let’s be honest, it’s been a little crazy out there.  If you are looking to pump up […]

You Can’t Hotwire Networking 

I think we can all agree that having a strong professional network will benefit you and your business. Building your network may be something that gets you excited because you love meeting new people. Or, the thought of going to a business networking event may make you cringe because you are shy or introverted.  That […]

You Gave Them Your Best Advice and They Did Nothing 

The worst thing that can happen to you as a consultant (besides not getting paid) is to give a client your best advice – advice that you are confident could help them solve the problem they hired you to help with – and then the client does nothing with that advice.  The consultants I know […]

It’s Vacation Season – Will You Be Taking Time Off? 

Yes, you are important – maybe even crucial – to the success of your business. Does that mean you can’t (or shouldn’t) take time off from your business? Absolutely not! Carol Roth didn’t take vacations for a long time, but now she prioritizes time away with her husband above everything else. If Carol can do […]

Mental Health Awareness Month – May 2024

According to the National Alliance on Mental Illness (NAMI):  May is Mental Health Awareness Month. Since its inception in 1949, Mental Health Awareness Month has been a cornerstone of addressing the challenges faced by millions of Americans living with mental health conditions. Throughout the month, NAMI actively participates in this national movement, dedicated to eradicating […]

Biggest Issues Facing Small Businesses Today

Small businesses today are facing all kinds of issues from inflation and regulations to finding qualified labor and more. So, we reached out to the insightful CarolRoth.com contributor network of business owners, experts, advisors and entrepreneurs to share what they think is the biggest issue facing small businesses today. Their responses are presented below, in […]

Memorial Day Weekend 2024

5 Ways AI Helps Small Businesses with Email Marketing

Email marketing is evolving, thanks to AI, which has made it easier to get better results with email marketing campaigns. However, some small businesses detest it. To them, AI means using ChatGPT to generate content that sounds robotic and lacks human perspective. But the technology is far beyond that. AI has become an important tool […]