I make people think. I make them laugh. I make them money.

Four Tips To Effectively Manage Virtual Teams

Whatever size company you own or work for, chances are at some point you will be in the position where you need to manage virtual contractors or employees, or be a part of a virtual team yourself.  There are several relatively simple things you can do to make this a positive and productive experience for […]

Why Good Boundaries Create Good Clients

I know you have heard the phrase “Good fences make good neighbors.” I want to tell you that good boundaries also lead to good clients – and happier entrepreneurs. I have learned a couple of really important things about boundaries over the years. I have learned the importance of not bending over backwards to help clients […]

How To Get Your Employees To Stop Working

The fastest way to get your employees to stop working for you is to micromanage them and track their every move. I have written posts on this before, but let me reference an expert, Adam Grant, an organizational psychologist at Wharton and #1 New York Times bestselling author, who posted this on LinkedIn:  That’s a […]

Storytelling as a Catalyst for Growth: A Guide for Small Businesses and Entrepreneurs

In today’s fast-paced business environment, small businesses and entrepreneurs are constantly seeking ways to stand out and grow. Storytelling is a powerful tool which, when used correctly, can be a catalyst for growth, driving engagement, loyalty, and ultimately, success. This article explores a range of best practices for creating compelling narratives that drive growth and […]

Best Things About Being a Small Business Owner

Since small businesses are such an important part of the economy and we often discuss the challenges they face, this time, we have reached out to the incredible CarolRoth.com contributor network of business owners, experts, advisors and entrepreneurs to find out what they think is the best thing about being a small business owner or […]

How To Clean It Up After You Mess Up

Have you ever made a mistake? I certainly have. Lots of them. We all make mistakes because nobody is perfect.  We make mistakes personally and we make mistakes professionally. As much as we try to avoid missteps, we are guaranteed to experience a few stumbles along the way. How do you recover after a personal […]

5 Best Marketing Tools for Small Businesses To Remain Competitive 

Competitiveness is the watchword in today’s marketing environment, where small businesses face fierce competition. Larger competitors with deep pockets are competing against small businesses with limited resources. If you are one of those small businesses struggling to compete favorably in the digital space, then this guide is for you.  Below are 5 of the best marketing […]

Social Media Etiquette Revisited

Social media has become so much a part of our everyday lives that I almost can’t remember when we didn’t have it. That said, some people still seem unclear on the right and wrong things to do on social media.  I feel many people would benefit from a quick refresher. Not unlike the fact that I’d […]

Gone Fishing – Summer 2024

We are taking some time off – and we hope you schedule some time off as well to unplug and relax. We’ll be back on Thursday, September 5. Photo by Adam Sherez on Unsplash

How to Crush Your Next Presentation 

Before I started my current business, I was a pursuit consultant in the Sales, Marketing & Business Development group at Deloitte. I coordinated proposal responses and coached teams on presentations to prospective clients. While I was an experienced sales rep and marketer when I took the job, I have to say that working in that […]