Selling is a tough gig. From the morning bell to the 5 o’clock whistle, sales reps have to fight the “used car salesman” stereotype just to get an audience, let alone close a deal. And what’s really galling (I know, because I’ve been above, below and Read More

The holiday season has arrived, complete with the usual flurry of holiday marketing campaigns vying for consumer attention and dollars. But, using the wrong ideas, strategies and tactics can not only waste your business’s marketing dollars, it can cost you sales, too. So, to help your Read More

I’ve had several recent discussions with people who secretly feel like they are a bit of a faker, or a hypocrite. It’s called Impostor Syndrome, and it is experienced by people who have difficulty internalizing their accomplishments. These professionals regularly feel like frauds, with a fear that it’s just Read More

When it comes to online video, most people as still asking the wrong questions, or what I jokingly refer to as, “Foolishly Asked Questions.” Okay, so maybe foolish is a bit harsh.  After all, you don’t know what you don’t know!  With that in mind, here Read More

“You’ll see it when you believe it” - Wayne Dyer, PhD “If you can dream it, then you can achieve it” - Zig Ziglar, CSP “Down with positive thinking” - Rich Gallagher, LMFT What could possibly be wrong with positive thinking? Isn’t it a little like Read More

I hope you are getting ready for Small Business Saturday, either by opening for business or by supporting small business owners by shopping “small.” Because this is the season of giving, Twitter wants to give you a boost.  They are offering $100 in free ad credits Read More

Having a website is an absolute must for most any viable business nowadays. But, merely having a business website doesn’t do you any good if the only visitors that see it are your mom and some spambots from Russia. And since pretty much anybody with 10 Read More

Do you hear the word accountability and just cringe?  It’s such a buzz word.  Does it make you think of keeping score?  Does it turn you off?  Many business owners know they need more accountability for themselves and their teams but at the same time they Read More

It’s hard to believe that we are headed into the holiday season again, a season which seems to arrive earlier each year.  Now is the perfect time to plan for the holidays by strategizing on how you can use the season to show your appreciation for Read More

We find that accountants often lead us entrepreneurs astray. They make us classify outlays of cash as investments or expenses. But small business owners can’t afford expenses. They have to view expenses by their true nature: They are investments. An accounting phenomenon When you purchase inventory Read More