Carol Roth Blog
This blog features New York Times Best Selling author Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.
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Catherine Morgan is the editor of Business Unplugged ™, an engaging speaker, and the founder of Point A to Point B Transitions Inc., a virtual provider of coaching services to individuals who are in business or career transition. Catherine is the author of the eBook Re-Launch You: Discovering Your Point B and Embracing Possibility. An experienced independent consultant and former employee of three of the former Big Five consulting firms, Catherine combines strategy development with accountability coaching. Her productivity tips and career transition advice have been featured on WGN AM 720 and WIND AM 560 The Answer in Chicago, and on WCHE AM 1520 in the Philadelphia area. Catherine speaks frequently on topics related to productivity, career transition, small business, and entrepreneurship. She doesn’t take herself seriously, but takes her subject matter very seriously.

Articles by: Catherine Morgan

People Are Your Most Important Asset

By far the biggest secret weapon you have—or that any company has—is your own employees. Your employees are your most valuable asset, but you have to be proactive to find and unleash the hidden power inherent in your organization. To begin this process, you need to […] Read More

Smart Tips for Business Travelers to Beat Jet Lag

Whether you’re the CEO of a major corporation or you’re a small business entrepreneur, more and more people are now conducting business that requires them to travel frequently for important meetings. Depending on where your meeting is, as well as your time of landing, you may […] Read More

Cash Flow: Oxygen for Your Business

As a small business owner, your business can feel like a living, breathing entity. In order to grow and flourish, your business needs predictable and reliable cash flow. In Carol’s latest post on MasterCard.biz, “How to Avoid a Cash Flow Crisis,” she says: “Think of cash […] Read More

How to Evaluate Losses

When you run a small business, you have to make a lot of decisions – and often without a lot of information. Not every decision you make is going to be a good one. When you launch products or services, some will be successful, and some […] Read More

How Can You Supercharge Your Business Growth? Start Here.

Growing a small business is hard! That’s why Carol and I teamed up with Microsoft* Community Connections to reach out to small business experts and support organizations across the country. We asked them to share their best tips to supercharge growth, and we received a great response. […] Read More

Social Media: Why You Should Post the Right Content on the Right Platform

Each social media platform is different. The type of content and the way you post should vary, and be appropriate for the platform. Facebook is more chatty than Twitter. LinkedIn is the most buttoned up platform. It’s pretty much all business. Or it should be… Carol […] Read More

An Entrepreneur Is an Entrepreneur

Is there a difference between genders when it comes to being an entrepreneur? You don’t often hear male entrepreneurs saying, “I’m a male entrepreneur.” And yet, women will often self-identify as a “Woman Entrepreneur.” Carol has a few things to say about that in “Dear Everyone, […] Read More

Best Ways to Leverage LinkedIn to Build Your Business

Most business owners know that they could – and should – be using LinkedIn more effectively to build their businesses. But what exactly should they be doing? I think I use LinkedIn pretty effectively, but I wanted to reach out to an expert for the best tactics. Phil […] Read More

Small Business Week 2016: Technology and the Stylist

Happy National Small Business Week small business owners and would-be entrepreneurs! There are lots of great virtual and local events happening this week to share strategies and celebrate successes. You can follow along on Twitter with the hashtags #NSBW2016 and #DreamSmallBiz. Below is an interview that […] Read More

How to Sanely Evaluate Business Opportunities

Entrepreneurs and small business owners LOVE ideas. We have them all the time! We get giddy with excitement sometimes. New ideas can even wake us up in the middle of the night.  Unfortunately, we can’t move every idea forward. We don’t have the time or the money. Or, […] Read More
 
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