Carol Roth Blog
This blog features New York Times Best Selling author Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.
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Catherine Morgan is the editor of Business Unplugged ™, an engaging speaker, and the founder of Point A to Point B Transitions Inc., a virtual provider of coaching services to individuals who are in business or career transition. Catherine is the author of the eBook Re-Launch You: Discovering Your Point B and Embracing Possibility. An experienced independent consultant and former employee of three of the former Big Five consulting firms, Catherine combines strategy development with accountability coaching. Her productivity tips and career transition advice have been featured on WGN AM 720 and WIND AM 560 The Answer in Chicago, and on WCHE AM 1520 in the Philadelphia area. Catherine speaks frequently on topics related to productivity, career transition, small business, and entrepreneurship. She doesn’t take herself seriously, but takes her subject matter very seriously.

Articles by: Catherine Morgan

How to Protect Your Business’s Online Reputation

Sometimes a good offense really can be the best defense. You work hard to create a good name for your company – and you need to make every effort to protect it. Carol recently wrote a post for titled “Prepare to Protect Your Online Reputation […] Read More

When Faster Isn’t Necessarily Better

Faster is better, right? We all value our time, and we want other people to value it as well. As business owners, it seems like if we can do things for our customers faster, they’ll be happier with us. This can be the case, but sometimes […] Read More

Product Launch Lessons from KIND Snacks

I love KIND bars. I carry them with me everywhere because they travel well and I’m prone to low blood sugar. They’re healthy, delicious, and satisfying. People make fun of me for always carrying around snacks, like a mom does for a toddler. So be it. (Unless […] Read More

Small Business Lessons from Football? Absolutely!

Carol recently tweeted a warning to followers that she posts about the NFL – a lot. Here at Business Unplugged, you might say that TGIF could stand for “Thank goodness it’s football season!” Carol’s most recent post on is titled “Score a Touchdown in Customer […] Read More

Small Business Lessons from Karaoke

Sooner or later you will end up at an event or bar with friends or colleagues who want to sing karaoke. Resistance is futile. Maybe you enjoy showing off your inner rock star. Or maybe you pick the shortest, easiest song that is more like talking […] Read More

Labor Day Weekend 2015

Where did the summer go? That’s the question that many of us are asking ourselves. Kids are going back to school, and entrepreneurs are planning what they want to accomplish before the end of the year. As we head into this final stretch, don’t forget to […] Read More

How to Make Change Easier

Some of us love change – but many of us do not. In fact, many of us dread it, even though we know that it can be good for us, and can make us more successful in the long run. Carol’s recent post on “How […] Read More

Four Easy Ways to Boost Revenue

Do you want to grow your small business? Of course you do! But sometimes you get stuck, and need some suggestions for what to try next. Carol’s recent post on the Nextiva blog “Four Ways to Grow Your Business With New Products and Services” might spark […] Read More

How to Give Customers a Seat at the Table

Customers are your company’s most valuable asset – and yet most companies don’t have a person in place whose sole responsibility is to advocate for the customer. In Carol’s latest post on “Why Your Business Needs a Chief Customer Advocate” she states: “Businesses of all sizes […] Read More

Easy Ways to Entice People to Read (and Share) Your Content

When we create content, we want to do everything we can to get people to read it. There are several easy ways to structure your content so that people are more likely to click on it – and maybe even share it. And if their friends […] Read More
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