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Business Unplugged™
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

Gone Fishing – July 4th Holiday 2020

Written By: Catherine Morgan
Here at Business Unplugged we are taking some time off to enjoy the U.S. Independence Day holiday, and...

Carol Roth and Les McKeown on Post-COVID Recovery

Written By: Catherine Morgan
In episode #53 of The Roth Effect podcast, “Why The COVID-19 Crisis is Different for Business,” Carol interviews...

Reopening Your Business: Your Customers Are Watching

Written By: Catherine Morgan
We’ve all started to roll our eyes when we get a soulless email from X company describing their...

One Way to Navigate Uncertainty

Written By: Catherine Morgan
The only thing I have certainty about at this moment is that we are in uncertain times. I...

Remembering What You Can’t Control

Written By: Catherine Morgan
You may be feeling like you’re in Alice in Wonderland right now because everything feels upside down. Your...

Marketing Tips for Small Businesses as Stay-at-home Orders Start Easing

Written By: Carol Roth
As stay-at-home orders begin easing, small businesses are left to navigate the challenges of this transition period, including...

Posting Videos: There Are No More Excuses

Written By: Catherine Morgan
Doing videos used to be really expensive and time consuming. Now anyone with a phone, tablet, or laptop...

When They Are On Your Last Nerve

Written By: Catherine Morgan
When I was in grade school, my best friend was Sharon. There were six kids in her family,...

How Small Businesses Can Optimize Their Blogs to Create More Awareness

Written By: Chuks Chukwuemeka
Do small businesses need a blog? The answer is yes. A blog is a simple and fast method...

Do People Share Your Vision of Success?

Written By: Ben Baker
Success is personal! What one person views as a failure, another can view as success beyond their wildest...