Grab your FREE copy of the 60 Low & No Cost PR & Marketing Strategies eBook*



*By submitting your email, you will receive the eBook & also sign-up for Carol’s newsletter
Business Unplugged™
This blog features Carol Roth's tough love on business and entrepreneurship, as well as insights from Carol's community of contributors.

Providing Benefits May Have Big Benefits for Your Company

Written By: Carol Roth
This post brought to you by MetLife Small Business. The content and opinions expressed below are that of...

Cybersecurity Best Practices for Small Businesses

Written By: Carol Roth
With every passing week comes a story about some technological snafu at big companies—and even in the government....

3 Tips for Getting Your Business Groove Back

Written By: Carol Roth
Think back to before you launched your business. You were brimming with excitement, focused on all of the...

The Most Critical Component of a Conversation

Written By: George and Mary-Lynn
Start at the beginning. Makes sense, right? Not when it comes to communicating. The most critical part of...

Do Business on Your Customers’ Terms – Not Your Terms

Written By: Britt Raybould
“You fly one million miles, and then you can board in group two.” Waiting for my flight in...

The Best Small Business Resources

Written By: Carol Roth
With so many resources out there to help small businesses- everything from apps and organizations to blogs- it...

5 New Video Tools to Keep You in the Spotlight

Written By: Lou Bortone
These days, there are more new video tools, smartphone apps and bright, shiny objects than you can shake...

How to Look Great Online

Written By: Mark E. Goodman
I got an email today from a highly respected business person.  But instead of reading the note, I...

Recruiting the Best: Entice Candidates with Great Benefits

Written By: Carol Roth
This post brought to you by MetLife. The content and opinions expressed below are that of Carol Roth...

The Real Secret to Overcoming Objections

Written By: Rich Gallagher
If you are selling something, what is the best way to overcome a prospective customer’s objections? My answer...